Mitsubishi Electric India Inaugurates Exclusive MEQ Hiroba Showroom in
Kolkata
Mitsubishi Electric India (MEI), a global leader
in premium Air-conditioners, inaugurated an exclusive and unique ‘concept showroom’
for its Air-conditioners at EM Bypass, near Science City, Tiljala in Kolkata,
West Bengal. This showroom is referred to as MEQ Hiroba showroom and it offers a
range of Mitsubishi Electric products with highly advanced technology, quality
and durability albeit at a lower cost of ownership.
Speaking of the MEQ Hiroba concept, Mr. Takashi
Nishikuma, Director and Business Unit Head of Air conditioners, MEI said, “These are exclusive showrooms for display
and sales of Mitsubishi Electric air-conditioning products to encourage the
customers to have a touch and feel of Mitsubishi Electric products. This will
help enhance the visibility of Mitsubishi Electric as an air-conditioning
brand. These showrooms will display the entire range of Mitsubishi Electric
products which includes room air-conditioners, packaged air-conditioners, City
Multi VRF systems and Jet Towels.”
As of now, Mitsubishi Electric has opened more than
50 MEQ Hiroba(s) in India.
According to Mr. Neeraj Gupta General Manager-Sales
& Marketing, Air conditioners, MEI, “People
in the Eastern Region are highly sensitive to quality and our product range is
ideally suited to consumers who wish to enjoy Mitsubishi Electric’s superior
quality that is now available at a competitive price band. We are committed to
provide unmatched consumer experience with a network of highly trained sales,
service and maintenance through our strong dealer network.”
Mitsubishi Electric India intends to launch several
such showrooms across the country during this financial year as part of its
initiative to build a larger footprint for its brand in India.
About Mitsubishi Electric India (MEI) :
With over 90 years of experience in providing
reliable, high-quality products, Mitsubishi Electric Corporation (TOKYO:6503)
is a recognized world leader in the manufacture, marketing and sales of
electrical and electronic equipment used in information processing and
communications, space development and satellite communications, consumer
electronics, industrial technology, energy, transportation and building
equipment. Embracing the spirit of its corporate statement, Changes for the
Better, and its environmental statement, Eco Changes, Mitsubishi Electric endeavours
to be a global, leading green company, enriching society with technology. The
company recorded consolidated group sales of 4,323.0 billion yen (US$ 36.0
billion*) in the fiscal year ended March 31, 2015.
Mitsubishi Electric in India has grown to become
a company offering a wide range of innovative and high-quality products for the
Indian market. This includes products and solutions for Air Conditioners,
Factory Automation and Industrial Systems, Photovoltaic solutions,
Semiconductor & Devices, Transportation Systems and Visual & Imaging.
For more information visit: http://www.MitsubishiElectric.in
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