India’s heartthrob to adorn the wedding collection through the campaign #ManyavarAaGaya
It
is the season of celebrations and gusto, the season of endless dance practises,
the season of countless shopping tours and meaningful traditions, an occasion
which is no less than a festival and much more than just a ritual. Yes, the
wedding season is back and for many brides and grooms, their dreams are going
to come alive. As the would-be couples make a soulful promise and walk into a
lifetime of togetherness, the grandeur of a Dulha is one of the most awaited
for and keeping this in mind, Manyavar has launched a new campaign, #ManyavarAaGaya
with none other than the most electrifying personality – Ranveer Singh.
With
Ranveer Singh turning heads in the newest commercial is the major highlight,
the film revolves around the curiosity and excitement of the grand and the
flawless appearance by the Dulha along with the hook step that is set to become
a trend in no time. Embracing our traditions
and coupling it with some zest, the campaign film celebrates the Indian-ness in
its truest form of the groom ‘Manyavar’ with #ManyavarAaGaya.
Commenting on the
association, Mr. Vedant Modi, Chief Marketing Officer, Vedant Fashions Limited
said, “We
at Manyavar, love how weddings bring the culture alive through Indian wear that
are unique to every celebration. We aim to make it special for anyone who wants
to make a statement on their D Day. Through
the video, Ranveer is seen making a stylish entry and giving grooms a fun takes
on how to make their wedding day extraordinary and memorable. The ‘Dulha’
who symbolises to ‘Manyavar’ has all the eyes on the wedding day and through
this campaign we are delighted in giving the grooms a chance to dress up in the
stylish and regal collection. We look forward to being every groom’s choice
while promising them a memorable a day.”
Commenting on his
experience of working on this campaign, Ranveer Singh shared,
“I’m honoured to be a
part of the Manyavar family. Having been a groom myself in the past, I know
what a special and important day it is for any young man. The new wedding
collection is absolutely stunning - it promises to make
any groom look and feel on top of the world on his big
day. Ultimately, it's about how your outfit makes you feel - and a
Manyavar ensemble will give any groom the feeling of being a millionaire on his
special day. The new #ManyavarAaGaya is an impeccably conceptualized and
executed campaign that showcases the brilliance of Manyavar. The creative is
incredibly joyous and has been wonderfully evoked and celebrated.”
Manayavar
brings the best fashion wedding collection to dress up your finest on the main
day. The collection will give the grooms stylish makeover that will make their
day fashionably special. With sophisticated embroidery work to expert
craftsmanship and design, Manyavar is all you need amp your style quotient.
Vedant Fashions also offers its range of wedding and celebration wear for women, through Mohey, and caters to the entire family with its regional heritage brand, Mebaz.
TVC link for DHOL: https://youtu.be/6-8x5M61rbw
TVC link for Segway: https://youtu.be/CuMb3VFwtGo
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