SBI Card and Apollo Hospitals
Group launch Apollo-SBI Card
§
India’s first cobranded credit card in Health and Wellness
segment
§ Designed to meet
complete healthcare needs of the family along the entire healthcare journey
§
Extensive
reach across the country through Apollo`s network of over 3800 health carecentresa cross
India
SBI Card, the country`s second largest credit card
issuer, and Apollo Hospitals Group, India`s leading integrated healthcare services
provider announced their partnership
to launch the Apollo SBI Card–a
first of its kind co-branded credit card in the healthcare segment.Designed
to meet the complete healthcare needs of the family, the Apollo SBI Card is a
pioneering product that offers an unmatched value proposition to consumers in
the health and wellness space.
Indian
healthcare and wellness market is growing rapidly with increasing demand for
affordable healthcare and wellness services and products. Growing health
consciousness across age groups together with penetration of healthcare into
untapped markets are contributing to increased demand for healthcare. The
Apollo SBI card is a first of its kind card that offers exclusive benefits and
exceptional value to the wellness conscious consumer on all healthcare spends. Through
this partnership, card holders will be able to access services from the
extensive Apollo Healthcare ecosystem, which includes the Apollo Hospitals,
Apollo Clinics, Apollo Pharmacy, Apollo Diagnostics, Apollo Cradle, Apollo
Sugar, Apollo White Dental, Apollo Spectra, Apollo Life Studio, Apollo Tele health
Services (ATHS) and Apollo Homecare. The Apollo SBI Card will comprehensively cover all the health and wellness needs
of family members at different stages of the healthcare journey.
Apollo SBI cardholders
receive complimentary OneApollo membership through which they can enjoy
exclusive discounts and savings of upto 10% on health check-ups,
diagnostic services, pharmacy products, physiotherapy etc. Through this
membership cardholders can avail complimentary
services such as consultations, dental screening, home sample
collection, counselling with diabetic educator and dedicated relationship
manager at Apollo Cradle etc. Cardholders can avail savings and benefits of up
to Rs 40,000 through the OneApollo membership.
In addition to this, Apollo
SBI Card offers cardholders the strongest savings proposition on their
healthcare spends through an accelerated reward point structure. Cardholders
earn 3 Reward Points per Rs 100 spent at any Apollo entity while spends on lifestyle
categories such as dining and entertainment earn
the cardholder 2 Reward Points for every Rs 100 spent. Cardholders can avail
instant redemption of reward points at Point of Sale at any Apollo Healthcare
centre and also redeem reward points for Apollo gift vouchers, thereby enjoying
savings on their health and wellness spends at Apollo.
Speaking at the launch, Mr.Rajnish Kumar, Chairman, SBI said, “SBI
Card has been on a consistent growth path over last few years. Its customer
centric business approach and focus on delivering innovative, market leading
products have ensured rapid growth and made it one of the largest card issuers in
India. The tie up with Apollo will enable us to bring a unique value
proposition to customers in the country`s expanding healthcare and wellness segment.
SBI and Apollo are both leading brands trusted by millions of consumers and
this association will help drive growth for SBI Card while offering Indian
consumers an exceptional payment product to maximise value on health and
wellness spends”
Commenting on the launch, Mr.Hardayal Prasad, MD & CEO, SBI Card
said, “We are delighted to partner with
Apollo to introduce the Apollo SBI Card, the country`s first cobrand credit
card in healthcare segment. Increasing
health consciousness and focus on overall wellness is a growing trend among
Indian consumers across ages, making Health and Wellness one the fastest
growing segments at present. Consumer
spends on health and wellness are on the rise.
In our portfolio, we have observed health and wellness spends have been
growing 30% YOY over last few years.India has one of the youngest populations
in the world today. As this population ages, demand for healthcare is set to
rise further. With the launch of Apollo SBI Card, we are pleased to bring our
consumers a powerful, comprehensive product that takes care of their healthcare
needs at all stages of their lifecycle.
Apollo SBI Card is designed to bring consumers
accelerated savings and maximum value on their health spends. Consumers earn
accelerated rewards on health spends in the Apollo ecosystem, which can be
instantly redeemed at Apollo health centres. Cardholders also enjoy
complimentary OneApollo membership which brings benefits such as exclusive
savings, discounts and complimentary services across various Apollo offerings. We
are confident that the unique value proposition combined with the unmatched
excellence in quality, customer centricity, trust and transparency that SBI Card
brings, will make this a very successful product. We look forward to significantly
increase customer acquisition in the health segment, with the Apollo SBI Card.”
Ms.
ShobanaKamineni, Executive Vice Chairperson, Apollo Hospitals Enterprise
Limited said, “The Apollo SBI Card will offer the most comprehensive health and
wellness services to its users. Through this unique offering the country’s most
extensive health network will be available to its users. We believe that this
card will help provide access to a range of health services which no other
institution or product is offering. Apollo SBI Card
holders enjoy complimentary OneApollo Membership which offers a bundle of
exclusive healthcare benefits and privileges at any Apollo Health Centre.
OneApollo program is a healthcare companion which accompanies the member in one’s
entire journey across Apollo Ecosystem with healthcare privileges and exclusive
rewards. We are happy to partner with SBI as we move forward with our aim to
make available world class health services to all Indians”
Highlights
of Apollo SBI Card:
·
Complimentary
OneApollo membership with discounts and savings of upto 10% on health
check-ups, diagnostic services, pharmacy products, physiotherapy etc.
·
3 Reward Points per
Rs 100 spent at Apollo entities
·
2 Reward Points per
Rs 100 spent on dining, entertainment
and movies
·
Instant redemption
of Reward Points at Point of Sale at any Apollo Health center. 1 Reward Point =
Re. 1
·
Redemption of
Reward Points for Apollo Gift vouchers; Transfer of Apollo SBI Reward Points to
One Apollo Health Credits in Apollo ecosystem
·
Complimentary OneApollo
membership with exclusive savings and discounts on health check-ups,
diagnostics, pharmacy spends, physiotherapy etc; complimentary services such as consultations, dental screening,
home sample collection, counselling with diabetic educator, dedicated
relationship manager at Apollo Cradle etc; rewards in the form of Health
Credits which can be redeemed across any Apollo Health Centre
·
Benefits and
discounts across all participating Apollo business entities
·
Fuel surcharge
waiver across all petrol pumps
·
Renewal fee
reversal on annual spends of Rs 90,000 or more from second year. The card comes
at an annual membership fee of Rs 499/ plus taxes.
·
Welcome benefit of
500 Reward Points worth Rs 500
Further, even in case of spends which
are covered by insurance, Apollo SBI Card brings a unique benefit. The Co-pay amount,
which customers typically have to bear out of pocket before the policy cover is
paid out by the insurer, can be significant when the medical bill is large.
Apollo SBI Cardholders can manage the Out of Pocket burden by converting the
amount to EMIs under Apollo SBI Card at a very low interest rate. This can be
done at the click of a button through the SBI Card mobile app.
--
About
SBI Card
SBI Cards and Payment Services Private Limited (SBI Card)
is an Indian financial services company to offer Indian
consumers extensive access to a wide range of world-class, value-added payment
products and services. Presently, the brand has a wide customer base of over 6
million. With a market share of 16%, SBI Card operates through over 100
locations in India. SBI Card is based on the value proposition of “Make Life Simple” for its consumers and is committed to
partnering the Digital India vision by extending best in class cashless
payments solutions to consumers across the country.
About Apollo Hospitals Group
It was in 1983, that Dr. Prathap Reddy made a
pioneering endeavour by launching India’s first corporate hospital - Apollo
Hospitals in Chennai. Over the years Apollo Hospitals has established itself as
home to the largest cardiac practice in India with over 160,000 cardiac
surgeries. Apollo Hospitals is also the world’s largest private cancer care
provider and runs the world’s leading solid organ transplant program.
As Asia’s largest and most trusted healthcare group,
its presence includes over 10,000 beds across 71 Hospitals, 3000 Pharmacies,
over 90 Primary Care and Diagnostic Clinics, 110 plus Telemedicine Centres and 80 plus Apollo
Munich Insurance branches spanning the
length and breadth of the Country.
As an integrated healthcare service provider with
Health Insurance services, Global Projects Consultancy capability, over 15
medical education centres and a Research Foundation with a focus on global Clinical
Trials, epidemiological studies, stem cell & genetic research Apollo
Hospitals has been at the forefront of new medical breakthroughs with the most
recent investment being that of commissioning the first Proton Therapy Center
across Asia, Africa and Australia in Chennai, India. Every four days, the
Apollo Hospitals Group touches a million lives, in its mission to bring
healthcare of International standards within the reach of every individual.
In a rare honour, the Government of India issued a
commemorative stamp in recognition of Apollo's contribution, the first for a
healthcare organization. Apollo Hospitals Chairman, Dr. Prathap C Reddy, was
conferred with the prestigious Padma Vibhushan in 2010. For more than 30 years,
the Apollo Hospitals Group has continuously excelled and maintained leadership
in medical innovation, world-class clinical services and cutting-edge
technology. Our hospitals are consistently ranked amongst the best hospitals
globally for advanced medical services and research.
·
Exclusive Savings on Health, Medical Expenses and
Wellness
·
Rewards in the form of Health Credits (HC’s) which a
member can earn and redeem across any Apollo Health Centre
·
Priority access to Services at Apollo
·
Complimentary Services like Health Screening,
Consultations and more
OneApollo
program members can view their Health Credits and all related Program benefits
by logging on to www.oneapollo.com or Download the Ask Apollo app
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