Monday 30 April 2012

COMPASS 2012 - The Mega IT Fair


COMPASS-2012
EAST INDIA’s MEGA IT EVENT TO OPEN
ON MAY 4, 2012 AT MILAN MELA


Eastern India’s  ICT spend expected to grow by 12-15% in FY 2012



Kolkata, April 30th, 2012    : The  overall  Indian  IT
spend  for  2012  is  expected  to  reach  about
Rs100,000  crores  in  FY  2012  according  to  esti-
mates by various research  agencies.  The share of
Eastern India out of this is likely to be around 9 %
. Despite a very sluggish JFM quarter (Q1)  in 2012
, trends for Q2 indicates that  the markets are re-
viving and consumer and institutional confidence is
returning led by  buying from the government sec-
tor and  retail customers.   In  2012  strong  growth
opportunities  have  emerged  in  the  200-400
smaller cities in India, where vendors are expand-
ing their retail and  distribution presence.  Around
45% of new PCs sold in the Indian market are now
shipping  outside  the  top  75  cities. The  govern-
ment's  policy  of  providing  reservation  for  local
hardware manufacturers in  government purchases
should  help  keep  prices  down  and  support
growth.   During  the last few years, a  number of
initiatives have been taken at the central and state
government  levels  to  computerize  administrative
functions for rendering better services to citizens .
Various government departments have earmarked
1-3% of their budgets on improving their IT infra-
structure.    Key  pointers as per  our analysis is as
follows :

• In 2012  it  is expected  that  around  1.15  crore
Desktops and  portable PCs will  be sold  in  In-
dia. This  figure  does  not  include  tablets  and




other  large  purchases  proposed  like  the  UP
government’s  plan  to  buy  25  lakh  laptops/
tablets for free distribution.
• In our assessment the much publicised low cost
tablet Akash will not impact these figures
• HDD shortage and  prices remains critical. Any
further price increase would impact shipments.
• Government  buying  will  continue  to  provide
the  growth  momentum  this  year . Corporates
will  be  replacing  old  systems  . SME’s  will  pro-
vide  growth  opportunities  for  solution  based
sales including cloud computing.
• Desktop sales will continue to grow specially in
the  government, BFSI  and  manufacturing  verti-
cals.
• eCommerce  sales  is  not  an  immediate  chal-
lenge to brick and  mortar retailers , but retail-
ers will need to reorganise their offerings.
• Channels will continue to face margin pressure
and huge credit risk .
• Software Pracy levels will continue to decline if
governments  and  IP  owners  work  together  in
educating consumers.
• Mobile Computing, Smart Phones,  Tablets will
continue  to  expand  their  market  share  with
marginal  impact  on  Desktop  and  portable  PC
sales.
• Eastern  India ICT  growth rates will be around
12-15% .












About COMPASS 2012 ;  One of the largest Information Technology  (IT)  shows in  the country, COMPASS 2012, would be held in Kolkata from  May 4th to 7th 2012.  The Mega IT  Fair is organised by the Computer Association of Eastern India (COMPASS) which  is  industry  body  representing  IT vendors, hardware and software manufacturers in the eastern region. The flagship event of COMPASS is now in its 15th edition . COMPASS 2012 is being held at the Milan Mela Grounds for the first time. COMPASS, which is a  very popular annual  IT Fair in  the eastern  region  attracts  thousands  of visitors  who  eagerly await this annual event which was traditionally held at the Netaji Indoor Stadium in Kolkata.

“COMPASS  2012  is  the  15th  Mega  IT  Fair  being held  at  a  new  venue  in  Kolkata  which  is  spread over  34,000  sq  ft  of  space.  Nearly  10,000  sq  ft more space is available this year at  the Milan Mela Grounds  which  has  enabled  us  to  accommodate the participation of reputed brands and  IT companies  to  showcase  their  products  and  services. About 10 new international brands are participating at the IT Fair this year,”  said Mr Pawan Jajodia, Chairman   Exhibition Committee, COMPASS 2012. “This year the theme for the Mega IT Show is “Infinite Possibilities” which is in tune with the fast moving changes that  is taking place  in the  ICT  world” said B. Hari President of COMPASS .

Dell is the main sponsor of COMPASS 2012 – with HP  and  Logitech  as  the co-sponsors. The  four-day IT Fair would remain open to the public from 10:30 am  till 8  pm. The exhibition  would  be spread  over three AC-halls  that  would  house  16  pavilions  and 135 stalls put up by 90 participants. Large multinationals  like  Dell, HP, Logitech, Asus, Canon, AMD, Lenovo, D-Link, Samsung, Intex, Acer  had  directly partnered  with  COMPASS  for  the  exhibition. Among  the  new  participants  are  Ricoh,  Envent, Hunt-Key,  Corsair  ,  Chirag,  Imagine  and others.There would  be seminars on 5th  and  6th of May  2012  at  the  exhibition  venue  . On  5th  May there would be a seminar on Ethical Hacking & Cyber Security followed by a seminar on Web Graphics & 2D/3D Animation on 6th May 2012.
  About us
COMPASS is an association of IT channel partners and entrepreneurs in Eastern India. Members of COMPASS and partner associations represent  over 80%  of  channel sales in  the Region  and have a significant contribution in promoting the IT business in the remotest locations of Eastern India.
Members of COMPASS and other partner associations in the EAST collectively employ about 25,000
people  and  have  made  significant  contribution  to the growth of the IT business in the region.